Everything Communicates

A Blog from Rassak Experience, The Digital Brand Building and Communications Firm

Is Web 2.0 Getting Simpler to Use? Will It Mean Broader Adoption of Social Features?

Posted: April 24th, 2008 | Author: Barak Kassar | Filed under: Uncategorized | No Comments »

Postedbybarak_2Maybe. Here’s some indication in the  simplified "do more with this page" menu on the webpage for the current Web 2.0 Expo  (on this week in San Francisco). The web designers broke the menu down into three icons, each one offering a simple, plain-english choice once clicked. Without getting into whether these are the best icons and the best choices, the idea of "less-is-more" in a web 2.0 environment is powerful. So many web 2.0 sites/services are characterized by a surplus of choice, making it confusing for the uninitiated to really know what’s up and what to do—putting a drag on growth and usage.  This approach, as it’s refined, could signal that the chasm might be about to be crossed. What do you think???Web2

Post to Twitter Tweet This Post



Leave a Reply

  • Connect with your Facebook Account



email icon Subscribe via Email
Subscribe via RSS

We Are Rassak Experience

Rassak Experience is a digital brand building and communications firm with offices in San Francisco and Barcelona. We help multinationals, fast-growth startups and .edus/.orgs grow through smart, creative use of digital media and technology

Who’s Blogging?

Barak Kassar is Principal and Creative Director at Rassak Experience. You can mail him.

Dylan Thomas is Digital Director at Rassak (and yes, it is his real name). You can mail him too.

© Copyright 2008 | Everything Communicates | Theme by Mid-Mo Web Design | All Rights Reserved