Everything Communicates

A Blog from Rassak Experience, The Digital Brand Building and Communications Firm

The Right Idea from the “Wrong Coast”… Worth a Read

Posted: May 16th, 2008 | Author: Barak Kassar | Filed under: Uncategorized | No Comments »

Postedbybarak_2East Coast VC Josh Koppelman has some great ideas and concrete examples for using email to market the right way. Check it out. He talks about "using the algorithm" with precise targeting, measurement, etc. and then putting a very human face on top of the technology. Using the algorithm to present the right face to the right people at the right time…

Post to Twitter Tweet This Post

Leave a Reply

    • Connect with your Facebook Account



email icon Subscribe via Email
Subscribe via RSS

We Are Rassak Experience

Rassak Experience is a digital brand building and communications firm with offices in San Francisco and Barcelona. We help multinationals, fast-growth startups and .edus/.orgs grow through smart, creative use of digital media and technology

Who’s Blogging?

Barak Kassar is Principal and Creative Director at Rassak Experience. You can mail him.

Dylan Thomas is Digital Director at Rassak (and yes, it is his real name). You can mail him too.

© Copyright 2008 | Everything Communicates | Theme by Mid-Mo Web Design | All Rights Reserved